Hi! I'm Ifrah Yousuf, an experience researcher and multidisciplinary designer specializing in service and UX design.
I focus on leveraging research insights to create inclusive and user-friendly products and experiences. With a background spanning industries such as aviation, sports, consulting, and education, I bring a multidisciplinary approach and a broad perspective to my work.
Currently: Service Design Manager @ Air Canada.
Previously: Maple Leafs Sports & Entertainment, IBM, University of Toronto.